digital product launch

Ship your product to market in 10 weeks with an online project sprint

about the program

The Digital Product Launch is a 10-week collaborative program that uses a human-centred design approach and focuses on developing, testing and launching digital products.

We work alongside teams to gather customer insights and move ideas from concept to market in record time.

Partner with innovation experts and world-class professionals to co-create, develop and launch new products.

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for those who want speed in digital transformation

how it works

weeks infographic

a new remote work system to accelerate digital products

The program is not just theoretical. It is a live project, ideal for teams who need to learn new tools and practical methods for each stage of the product development cycle. It is a unique way for project leaders to become better design leaders, while product teams maximize their skills efficiently.

guidance and tips

Your team will receive guidance from innovation and design experts, and high-calibers product managers.

weekly cycles

Every week, new challenges, activities and goals that help teams design and launch new products.

design coach

Our Design Leads work alongside your team in the evolution, quality and management of the product development.

design work

Our designers work on specific design challenges that your teams are struggling with. Each week you can use 2 hours of our design force.

who this program
is for?

This program is perfect for corporate innovation, tech or design teams, as well as for startups and product squads who want to accelerate user's value generation and market acceptance.

The program also fits any person or organization that has a prototype and seeks an acceleration geared towards publishing a digital product.

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what you'll achieve through this program

Through this accelerator, teams will be guided and assisted through each step of the digital product development and launch process.

Teams will experience cyclical routines for product evolution and at the end of the 10 week program you will:

  • Have a fully functional and and tested digital product;
  • Have knowledge of how to replicate this process in the future.;
  • Have a team engaged and ready to work in a new agile work format;
  • Have technical documentation of the entire project including the value proposition, the roadmap and the product backlog, in addition to the team's learnings.

meet the team

Juliana Proserpio

Chief Design Officer / Founder of Echos

Juliana has been working to develop innovation ecosystems in Brazil and Australia in order to nurture the design of desirable futures.

Ricardo Ruffo

Chief Executive Officer / Founder of Echos

Ricardo is a specialist in Entrepreneurship and Innovation, with extensions at renowned schools such as MIT and Berkeley in the United States.

Chico Adelano

Head of Design and Innovation

Chico has over 20 years of experience in Design and Communication. He holds a degree in Industrial Design from Mackenzie University, a postgraduate degree in Strategic Design from Istituto Europeo Di Design and a certificate with honor in Communication and Innovation from California State University of Northridge.

Francisca Limberger

Strategic Design Lead

Francisca is a Strategic Designer and a specialist in Design Futures. Graduated in Social Communication at UFRGS, Post-graduated in Business at ESPM / RS and certified by the Transdisciplinary Innovation Program at the University of Jerusalem.

Daniel Ieraci

HCD / Service Designer and Facilitator

Daniel has spent the past decade working on innovation projects for a range of organizations across a variety of agencies.

Paulo Armi

Visual Designer and Design Thinker

With over 10 years of experience as a designer, Paulo has worked on the concept, direction and design of products and services in digital, print and emerging technologies.

invited experts

Cynthia Young

Master at Humber College

Cynthia has over 20 years of experience in progressively more senior positions in media, publishing, marketing & advertising with a primary focus on analysis, design theory and building integrated strategy.

Che Douglas

VP of design at Booking

Che is currently leading user experience and design teams on He led the teams responsible for user experience and interfaces on The Wall Street Journal apps, websites, publishing tools, newsletters and voice products.


would you like
to know more?

Showing interest is the first step in the successful launch of a digital product.